Bowen Yang and Matt Rogers Extend Podcast Partnership with iHeartMedia and Will Ferrell
4 min listen
Bowen Yang and Matt Rogers are set to keep the laughter rolling with their renewed podcast deal, ensuring that "Las Culturistas" continues to be a cultural touchstone.
Bowen Yang and Matt Rogers are officially back for more podcasting magic. The dynamic duo has renewed their exclusive deal with iHeartMedia and Will Ferrell's Big Money Players Podcast Network for their hit show, "Las Culturistas." First launched in March 2016, the podcast has become a staple for pop culture lovers, winning accolades including Podcast of the Year at the 2023 and 2025 iHeartRadio Podcast Awards.
Their partnership with iHeart and Ferrell's Big Money Players began in 2020, and the renewal signifies a shared commitment to continue cultivating a podcast that resonates with fans while breaking down the complexities of modern culture. In a statement, Yang and Rogers expressed their excitement about the renewal, highlighting the potential of podcasts as a growing medium. "Hopefully people start spreading the word about podcasts, a medium with a lot of potential," they said.
The show features a wide range of A-list guests, having previously welcomed the likes of Lady Gaga, Tina Fey, Charli XCX, and most recently, Nicole Kidman. Each episode blends humor with incisive cultural commentary, making it a must-listen for fans and newcomers alike.
One of the defining features of "Las Culturistas" is its beloved segment, âI Donât Think So, Honey,â where guests and the hosts vent about modern cultural annoyances in one-minute rants. Itâs a clever twist that invites listeners to engage with pop culture in a relatable and entertaining way. Each episode also poses a thought-provoking question to guests: âWhat is the culture that made you say culture was for you?â This unique approach emphasizes the personal connections people have with culture, setting "Las Culturistas" apart from the sea of podcasts vying for attention.
Will Ferrell himself praised Yang and Rogers, calling them "two of the funniest people ever" and applauding their dedication to creating an inclusive and entertaining show that continues to capture a massive audience. "It's been an incredible decade for Matt and Bowen as they grew 'Las Culturistas' into a cultural powerhouse as influential as the 'Rules of Culture' they set for us every week," Ferrell stated.
As the podcast landscape becomes increasingly competitive, Yang and Rogers have managed to carve out a niche that resonates with diverse audiences. Their ability to blend humor with critical discussions about pop culture, identity, and societal norms has not only earned them a loyal fan base but also positioned them as influential voices in the entertainment industry.
The duo also hosts a second podcast, "Two Guys, Five Rings: Matt, Bowen & the Olympics," in partnership with NBC Universal, further showcasing their versatility and passion for engaging content. This expansion into different formats highlights their commitment to exploring a variety of cultural touchpoints, from sports to celebrity gossip.
"Las Culturistas" has also taken its popularity to new heights with the annual Las Culturistas Culture Awards, which debuted last year on Bravo and Peacock. This event celebrates the best in pop culture while drawing in high-profile guests, ensuring it becomes a cornerstone of the entertainment landscape.
As the duo prepares to continue their journey with iHeartMedia and Will Ferrell's network, fans can anticipate an even more vibrant and engaging exploration of culture. With each episode, Yang and Rogers invite listeners into their world, offering insights, laughter, and a fresh perspective on the ever-evolving tapestry of modern life.
With their renewed commitment, "Las Culturistas" is poised to remain a cultural touchstone, providing both entertainment and thought-provoking commentary for years to come. The future of podcasting looks bright, and with Yang and Rogers at the helm, it promises to be anything but boring.
Fans can tune into new episodes of "Las Culturistas" wherever they listen to podcasts, ready to dive into the world of culture with Bowen and Mattâtwo guiding voices for anyone looking to navigate today's complex entertainment landscape.
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